APAC distributor meeting and Medlab Asia 2022

APAC Distributor meeting

After almost three years, Diatron organized a 2022 Asia Pacific distributor meeting in Bangkok, Thailand. Twenty five delegates from 14 countries joined the meeting where the Diatron sales and marketing teams presented the new hematology cell counter-Aquarius 3 and discussed various sales strategies, marketing tools along with the key actions which need to be implemented in the APAC territory. The goals of the meeting were to support sustainable growth and to strengthen Diatron's global brand awareness. We operate in a highly competitive market segment where the key is having a strong focus and highly knowledgeable parters ably supported by the Diatron sales team. Owing to the great work of the Diatron APAC sales group and central marketing team this event was able to happen and the speakers engaged with all participants. They clearly demonstrated Diatron’s support for the region and they were able to reassure everyone that this was just the start and that we will all meet again in person soon!

Medlab Asia

The following day after the distributor meeting, Diatron exhibited at Medlab Asia in Bangkok. As Asia is the largest business market for our products, we are focused on extending our presence in the region in as many ways possible. The exhibition was a great opportunity to represent Diatron and its products in the presence of all our big competitors who did likewise. Visitors from Malaysia, Myanmar, Thailand, China, Japan, and India attended, just to mention a few countries. It was the first occasion to present our latest products - the Aquarius 3 and the Aquarius 5 to the Asian market including our current and potential distributors.

We cannot wait to meet with all our great partners again next year!